Sunday, May 25, 2008

May 25-An Apple a Day Keeps Competition Away


Guten Tag!
So many topics were running through my head today, but I decided to focus on Apple's revolution in modern culture. Apple is currently the most popular electronic entertainment company in existence, and has a solid stake in both pop and business culture. I believe that one of the reasons for Apples's success is its subtle charm. Even with what must be an amazing revenue on their part, Steve Jobs, the mastermind behind the company, still shows up to demonstrate his newest electronic brainchildren in a black turtleneck and boot-cut jeans. The stores are streamlined, yet still personable, with helpful, resident geeks at the playfully named customer service desk called the "Genius Bar". If anything, it's Apple's witty and winning Ipod commercials that do the trick. Here are some of my personal favorites:
http://www.youtube.com/watch?v=dDFkRMNeZo4
http://www.youtube.com/watch?v=Cxp5kHEzv70
http://www.youtube.com/watch?v=PKxGfLo7Cqo

Also, their funny and simple Mac (Apple's computer) vs. PC commercials.
http://www.youtube.com/watch?v=GQb_Q8WRL_g
http://www.youtube.com/watch?v=1PwiljBN5-8&feature=related

Tip to all musicians: have a song in an Apple ad. Indie bands like the Fratellis, the Ting Tings, Feist, the South American group CSS, and Israeli folk singer Yael Naim have all been aided in record sales by the geniuses behind the Apple advertisements.

Apple has three main products (the Mac, the Ipod, and now, the Iphone) and all are hugely popular.
Tip to rising entrepreneurs: take a page from Steve Job's book, and you'll be on the fast track to success.

1 comment:

erinzaimname said...

Anna... your blog is so cute.
And you're a really intelligent writer.
I hope you have a good summer. (:
- Erin